The Open University (OU) is the largest academic institution in the UK and a world leader in flexible distance learning.
Since it began in 1969, the OU has taught more than 1.8 million students and has almost 220,000 current students, including more than 15,000 overseas. The Open University is rated one of the best in the UK for student satisfaction in the National Student Survey. The OU is one of only four UK universities to have consistently achieved more than 90% in the survey’s history. Over 70% of students are in full-time or part-time employment, and four out of five FTSE 100 companies have sponsored staff to take OU courses.
The UK’s latest Research Excellence Framework exercise (REF 2014) places The Open University in the top third of UK higher education institutions by ‘research power’ ranking. 72% of OU research submitted was assessed as world-leading or internationally excellent.
Regarded as Britain’s major e-learning institution, the OU is a world leader in developing technology to increase access to education on a global scale. Its vast ‘open content portfolio’ includes free study units on OpenLearn, which has had more than 26.7 million visits, and materials on iTunes U, which has recorded more than 60 million downloads. The OU has a 41 year partnership with the BBC which has moved from late-night lectures in the 1970s to prime-time programmes such as Frozen Planet, Bang Goes the Theory, James May’s Big Ideas and The Money Programme.
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UNDERSTAND ONLINE SECURITYIn this online course from The Open University you will learn about: Online security Protecting your digital life Recognising threats The course was supported by the UK Government’s National Cyber Security Programme, is GCHQ Certified Training and IISP accredited.
- Supply Chain Management
- Competitive Advantage
- Marketing and Selling
- Customer Relationship Management,
- Customer Information Systems
- Digital Selling
- Functions of Marketing
- Market Segmentation
- Using Customer Data
- Customer Satisfaction
- Ethics in Market Segmentation